Consumer Communications Work Group

The Consumer Communications Work Group plays a key role in Arca’s CreditSmart® consumer education driver by ensuring clear and consistent industry messaging regarding credit reporting in Australia.

The group takes charge of promoting CreditSmart® both to external customers and within their own organisations, proactively soliciting input from internal stakeholders on problems being raised by consumers, issues being raised, reasons they are not using CreditSmart material, as well as gaps in their consumer education materials, to guarantee consistency and support.

The group also collaborates on industry-led communication approaches, sharing challenges and discussing ideas when necessary.

CreditSmart.org.au serves as a trusted resource for Arca Members to direct their customers, offering information on various credit reporting topics to empower individuals in effectively managing their credit health.

Workgroup Updates and Meeting Documents

Resources and fact sheets

CreditSmart® Content Usage Guidelines for Arca Members can be viewed here.

Easy Read Leaflets and Scripting

Financial hardship videos

Brochures and Infographics

Hardship Reporting Communications Workshop

Customer communications - navigating the legal requirements, AFCA expectations and customer reality

CreditSmart® Videos

Our extensive range of CreditSmart® videos can be accessed here: https://www.youtube.com/@creditsmart516

Theme: Aiming to be physically healthy is a universal message, easily understood by everyone, including our 16 million credit active consumers. While not everyone is healthy, most agree good health is important!

We used the analogy of keeping healthy through simple exercise and diet to stay in good physical shape. We then introduced the concept of how doing simple things in your financial life, like knowing what is on your credit report, managing your credit reputation and paying your bills on time can improve and maintain your credit health.

Please help us promote the video/s by:

  • Sharing a link to the CreditSmart® website (directly or using the teaser videos) with your employees and operation teams.
  • Linking or embedding the core video on your website 
  • Posting and sharing the teaser videos on your social platforms, guiding customers to the CreditSmart® website.
  • Including a short article about the campaign in your blog, website, or e-newsletters.